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NeverEnding Partners with SOFTSWISS to Expand Reach Across Its Global Aggregation Network

NeverEnding has partnered with SOFTSWISS to make its slot portfolio available through the SOFTSWISS Game Aggregator. The deal marks a major milestone for NeverEnding in its first year of operation.

September 7, 2026

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Slot Speed Kills Momentum (How NeverEnding Fixed It)

NeverEnding reduced slot spin latency from 3 seconds to 0.35 seconds by optimizing and combining backend transactions. This significantly improved player engagement, increasing average spins per player from 102 to 258 without changing the games themselves.

August 26, 2026

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Why Classic Hold & Win Slots Still Hold & Win the Player

Hold and Win slots have maintained dominance in casino lobbies for over a decade because their core mechanic, symbols locking and reels respinning, is instantly understood without any instruction, making them ideal for players with limited time and attention.

August 25, 2026

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Partnerships

NeverEnding Partners with Hub88 to Bring Player-Tested Games to a Global Operator Network

NeverEnding partners with Hub88 to bring its player-tested slot portfolio and growing promo toolkit to a global network of operators.

August 18, 2026

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Attention is the new currency: NeverEnding's CEO on beating lobby fatigue

NeverEnding CEO Ihor Zarechnyi explains how data-driven testing and smarter game curation can help operators combat lobby fatigue in increasingly crowded casino lobbies. He shares why continuous optimization of placement, promotions, and portfolios is key to improving visibility, retention, and sustainable growth.

August 11, 2026

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Oleksand Zaburannyi for G3 Media: NeverEnding is rewriting the rules

NeverEnding’s CTO Oleksandr Zaburannyi explains how a clean-slate architecture built around MVP deployment, latency control and ownership is redefining integration speed in 2026.

March 30, 2026

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Partnerships

REEVO partners with NeverEnding to expand its aggregation ecosystem

REEVO has partnered with NeverEnding, a studio known for its agile approach, performance focus, and commitment to delivering without unnecessary complexity.

March 30, 2026

Partnerships

Tequity signs RGS platform deal withNeverEnding to streamline game delivery

Tequity, the up-and-coming iGaming software pioneer, has agreed a partnership deal with the efficiency-focused games provider NeverEnding for its licensed modular Remote Gaming Server (RGS) platform.

March 30, 2026

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NeverEnding CEO Ihor Zarechnyi for AskGamblers on Trust, Speed and Game Design

In a recent interview with AskGamblers, Ihor Zarechnyi talks about the principles behind how NeverEnding works with partners: from designing math models that keep sessions alive, to integrations that go live in five days, to why some of the best partnership ideas start with a message on a quiet Sunday.

March 28, 2026

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Partnerships

Ihor Zarechnyi Joins The Gamblers Connect Contributors Program

As the new Gamblers Connect Contributor, Ihor will speak directly about his professional journey and his first-hand experience in launching the NeverEnding game studio.

February 28, 2026

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Taras Barannik for CasinoGuru: "We didn’t launch to ‘disrupt’ anything"

In this exclusive interview, NeverEnding CPO Taras Barannik speaks with Casino Guru and details what is next for the company.

November 24, 2025

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No delays, no red tape: NeverEnding brings a new model to iGaming

Ihor Zarechniy talks about NeverEnding, production cycles and trust.

November 15, 2025

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